Many Philippines SEO outsourcing companies have been playing a bit like fortune tellers with crystal balls when they predicted how SEO factors are likely to be important in the future. In the past years, Philippines SEO outsourcing companies made use of factors that created an impact on customers especially in the world of video marketing. These SEO factors are social weight, mobile search, video and site speed. 2011 was also the year that Google officially started making site age as an important ranking factor as well as the introduction of Google Panda. But, the year 2012 will see changes in SEO factors to watch out for. The future of content farms Content farms are mostly Indian companies that employ freelance writers to generate large amounts of content designed to satisfy algorithms in SEO search engines. The main goal is to generate website traffic. Content farms often pay for writer’s work based on keywords rather than factual relevance. Google is more determined to fight these low quality websites that crowd the SEO search engine results pages. Not a single Philippines SEO company has ever employed content farming techniques. The need for reviews and rankings For customers who are using local searches for products or services, their reviews and ratings will produce an increasing and significant impact on the SEO search engine results. Content as well as videos and pictures are rated, ranked and reviewed by search engines on a daily basis. The trend in search market growth The SEO search market is predicted to grow dramatically. African, Arab, Asian and Latin countries will no longer fall behind as they are penetrated by the internet. These countries make up a gigantic portion of the world that is only just coming into its internet age. Google is also predicted to reap the lion’s share of benefits in the field of SEO search advertising. With the opening of these markets, more and more businesses from the western hemisphere will want to outsource in the Philippines.
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